Vogue 1988

Vogue is known more for couture dresses and European catwalks, but in November 1988, Anna Wintour decided to put model Michaela Bercu in a pair of Guess Jeans and a Christian Lacroix sweater on the cover. This was the first time Vogue put the spotlight on contemporary street wear, and the beginning of a sartorial movement. There is a (surprisingly) a good article in the Daily Mail UK about how this cover photo came to be that you can read here.

On  December 6th, HBO released a documentary that  highlights the visual and historical contribution Vogue editors past and present (including Polly Allen Mellen, Grace Coddington, Carlyne Cerf De Dudzeele, and Camilla Nickerson) have made not only to the magazine, but also to the world of fashion itself. The emergence of street style is profiled, along with all the other fashion that the editors have curated along the way. After months of shooting in the Vogue offices and on location, here is a first look at the documentary:

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10 Responses to Vogue 1988

  1. If it’s not in Vogue….it’s not in fashion 😉

    Eirini from http://fashionreactor.blogspot.gr/

  2. Marina Ortiz says:

    This is a very beautiful and legit cover, Anna always knows

    Velvet Marina

  3. Chai Chen says:

    One of the reasons why I adore Anna Wintour as well! Really lovely! I like how they reinvent fashion, always! :)

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  4. Caroline says:

    Love that cover! Always a faithful reader of Vogue.

  5. Haley says:

    Great video, love the picture.
    Haley http://www.instyleforless.org

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  7. This Vogue cover, Anna Wintour’s first for the magazine as head editor, changed my life forever. I loved the idea of pairing that ridiculously expensive sweater with JEANS!! Love the late 80’s. Miss Lacroix.

  8. Kamila M. says:


  9. Laura Hine says:

    Fascinating backstory! Surprising it took until 1988 to feature jeans on the cover of a fashion magazine!

  10. Sam says:

    I’ve actually read that article and seen the trailer to this documentary and I really want to see it! It seems to be so very interesting!


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