“I rock Margielas with no laces”
This is really interesting to me. Rap and fashion have always gone hand in hand, but not usually rap and high fashion. Now, I don’t proclaim to really know anything about rap, mainstream or otherwise. I know there are artists I like, some I find amusing, and some that I could easily call manufactured garbage. ASAP Rocky definitely has a style of his own, and that’s all well and good, but what I find really interesting is he has basically said that if you are a true baller, you need to be on the next level with names like Margiela, Jeremy Scott, and designers more common on a Paris runway than the streets of Harlem. Look closely, and ASAP’s love of mixing and matching high fashion and street wear is most apparent in his video for “Goldie”:
ASAP wearing the very trendy Givenchy t-shirt.

Gold Margiela high tops from the “Goldie” video.
ASAP with the Comme des Fuckdown toque available from SsureEpireState.com
Whether you’re into new rap music or not, I think it should be acknowledged when artists are breaking and evolving cultural norms, and I think ASAP Rocky is a great example of this (sorry Kanye).


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